1 100 2 https://richesmi.cah.ucf.edu/omeka/files/original/097d6cbe4f628177a43ed2d2fb35789a.pdf 6a2221748f9008ef4cf7035a6e0e7b44 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title Citrus Collection Alternative Title Citrus Collection Subject Chase and Company (Sanford, Fla.) Citrus--Florida Citrus fruit industry--Florida Description Chase & Company was established by Joshua Chase and his brother Sydney in 1884. The company sold insurance and later invested in storage facilities and fertilizer sales. Chase & Company was known mainly for its agricultural interests and maintained a series of citrus groves throughout Central Florida. The company was based out of Sanford, Florida, and became one of the city's largest employers into the early twentieth century. By 1886, the Chase brothers purchased several citrus groves to expand their business, including Isleworth Grove in Windermere. Isleworth Grove covered a total of 1,300 acres along the Butler Chain of Lakes. Between 1894 and 1895, Central Florida was hit by several freezes and most of the citrus crop was destroyed. Chase & Company did not grow citrus crops again until 1904 when Joshua came back from an extended stay in California. Between 1894 and 1900, different types of pesticide equipment was created, including equipment driven by steam, machines, and horses. Randall Chase joined in the family business soon after his brother, Sydney Chase, Jr., did in 1922. Randall became the president of Chase & Company from 1948-1965. The Isleworth property stayed in the Chase family until 1984 when Franklin Chase, the son of Sydney Chase, sold the property to famed golfer Arnold Palmer. Is Part Of <a href="https://richesmi.cah.ucf.edu/omeka2/collections/show/15" target="_blank">Chase Collection</a>, RICHES of Central Florida. Language eng Type Collection Coverage Belair Grove, Lake Mary, Florida Isleworth Grove, Windermere, Florida Sanford, Florida Contributing Project <a href="http://web.uflib.ufl.edu/spec/" target="_blank">Special and Area Studies Collections</a>, University of Florida <a href="http://ufdc.ufl.edu/" target="_blank">Digital Collections (UFDC)</a>, University of Florida Curator Cepero, Laura Marra, Katherine Digital Collection <a href="https://richesmi.cah.ucf.edu/map/" target="_blank">RICHES MI</a> External Reference "<a href="http://floridacitrushalloffame.com/index.php/inductees/inductee-name/?ref_cID=89&bID=0&dd_asId=600" target="_blank">Sydney Chase Sr. (1860-1941)</a>." Florida Citrus Hall of Fame. Copyright 2012. http://floridacitrushalloffame.com/index.php/inductees/inductee-name/?ref_cID=89&bID=0&dd_asId=600. Warner, S.C. "<a href="http://www.fshs.org/Proceedings/Password%20Protected/1923%20Vol.%2036/198-200%20%28WARNER%29.pdf" target="_blank">Development of Marketing Citrus Fruits in Florida</a>." Florida State Horticultural Society vol. 36 (1923): 198-200. Hopkins, James T. <a href="http://www.worldcat.org/oclc/1219230" target="_blank">Fifty Years of Citrus, the Florida Citrus Exchange: 1909-1959</a>. Gainesville, Florida: University of Florida Press: 1960. "<a href="http://articles.orlandosentinel.com/1986-09-30/news/0260060057_1_chase-isleworth-golf-florida-citrus" target="_blank">Franklin Chase, 'Towering Figure in Citrus Industry</a>.'" The Orlando Sentinel, September 30, 1986. http://articles.orlandosentinel.com/1986-09-30/news/0260060057_1_chase-isleworth-golf-florida-citrus. Weaver, Brian. <a href="http://www.worldcat.org/oclc/43312643" target="_blank">The Citrus Industry in the Sunshine State</a>. Charleston, SC: Arcadia, 1999. Contributor <a href="http://web.uflib.ufl.edu/spec/" target="_blank">Special and Area Studies Collections</a>, University of Florida <a href="http://ufdc.ufl.edu/" target="_blank">Digital Collections (UFDC)</a>, University of Florida Has Part <a href="https://richesmi.cah.ucf.edu/omeka2/collections/show/91" target="_blank">Belair Grove Collection</a>, Citrus Collection, Chase Collection, RICHES of Central Florida. <a href="https://richesmi.cah.ucf.edu/omeka2/collections/show/100" target="_blank">Florida Citrus Exchange Collection</a>, Citrus Collection, Chase Collection, RICHES of Central Florida. <a href="https://richesmi.cah.ucf.edu/omeka2/collections/show/88" target="_blank">Isleworth Grove Collection</a>, Citrus Collection, Chase Collection, RICHES of Central Florida. Provenance Entire <a href="http://web.uflib.ufl.edu/spec/pkyonge/chase.htm" target="_blank">Chase Collection</a> is comprised of four separate accessions from various donors, including Cecilia Johnson, the granddaughter of Joshua Coffin Chase and the children of Randall Chase. Rights Holder The displayed collection is housed at <a href="http://web.uflib.ufl.edu/spec/" target="_blank">Special and Area Studies Collections</a> at the University of Florida in Gainesville, Florida. Rights to this item belong to the said institution, and therefore inquiries about the item should be directed there. <a href="http://riches.cah.ucf.edu/" target="_blank">RICHES of Central Florida</a> has obtained permission from Special and Area Studies Collections at the University of Florida to display this item for educational purposes only. Source Repository University of Florida, <a href="http://web.uflib.ufl.edu/spec/" target="_blank">Special and Area Studies Collections</a> Document A resource containing textual data. Note that facsimiles or images of texts are still of the genre text. Original Format 6-page typewritten letter on Chase & Company letterhead Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title Letter from Joshua Coffin Chase to Sydney Octavius Chase (October 19, 1934) Alternative Title Chase Correspondence (October 19, 1934) Subject Chase, Sydney Octavius, 1860-1941 Chase, Joshua Coffin, 1858-1948 Southern Railway (U.S.) Citrus fruit industry--Florida Description An original letter of correspondence written by Joshua Coffin Chase to his father and Chase & Company business partner, Sydney Octavius Chase. The letter discusses a meeting Joshua attended in Lakeland about the specifics on the proposed Federal Marketing Agreement on citrus and nationally standardized shipping rates. Chase participated in a meeting where citrus growers identified the production and merchandising issues they faced when selling grapefruit. Chase & Company was established in 1884. The company sold insurance and later invested in storage facilities and fertilizer sales. Chase & Company was known mainly for its agricultural interests and maintained a series of citrus groves throughout Central Florida. The company was based out of Sanford and became one of the city's largest employers into the early twentieth century. Creator Chase, Joshua Coffin Source Original letter from Joshua Coffin Chase to Sydney Octavius Chase, October 19, 1934: <a href="http://web.uflib.ufl.edu/spec/pkyonge/chase.htm" target="_blank">Chase Collection</a> (MS 14), box 3, folder 13.49, Special and Area Studies Collections, George A. Smathers Libraries, University of Florida, Gainesville, Florida. Date Created 1934-10-19 Is Referenced By Folder referenced in Chase Collection finding guide, <a href="http://web.uflib.ufl.edu/spec/pkyonge/chase.htm" target="_blank">http://web.uflib.ufl.edu/spec/pkyonge/chase.htm</a>. Requires <a href='http://www.adobe.com/reader.html' target='_blank'>Adobe Acrobat Reader</a> Format application/pdf Extent 9,859 KB Medium 6-page typewritten letter on Chase & Company letterhead Language eng Type Text Coverage Chase & Company Office, Jacksonville, Florida Chase & Company Office, Orlando, Florida Lakeland, Florida California Seattle, Washington Spokane, Washington Portland, Oregon Tampa, Florida Washington, D.C. Winter Haven, Florida Largo, Florida Ocala, Florida Orlando, Florida Vero Beach, Florida DeLand, Florida Lake Wales, Florida Frostproof, Florida Sebastian, Florida Lake Gem, Florida Winter Park, Florida Auburndale, Florida Titusville, Florida Spatial Coverage 30.3167, -81.6500 28.538084, -81.378593 28.0333, -81.9500 36.747138, -119.770317 47.607089, -122.332878 47.658913, -117.425423 45.523668, -122.674828 27.951345, -82.456627 38.907866, -77.037216 28.021985, -81.732502 27.909789, -82.787529 29.187236, -82.139683 28.539291, -81.377907 27.63898, -80.39712 29.028255, -81.303005 27.901559, -81.586368 27.745863, -81.530631 27.817216, -80.470448 28.617679, -81.370865 28.599896, -81.339026 28.066224, -81.788803 28.612555, -80.807934 Temporal Coverage 1934-10-18/1934-10-19 Accrual Method Donation Provenance Entire <a href="http://web.uflib.ufl.edu/spec/pkyonge/chase.htm" target="_blank">Chase Collection</a> is comprised of four separate accessions from various donors, including Cecilia Johnson, the granddaughter of Joshua Coffin Chase and the children of Randall Chase. Rights Holder The displayed collection item is housed at <a href="http://web.uflib.ufl.edu/spec/" target="_blank">Special and Area Studies Collections</a> at the University of Florida in Gainesville, Florida. Rights to this item belong to the said institution, and therefore inquiries about the item should be directed there. <a href="http://riches.cah.ucf.edu/" target="_blank">RICHES of Central Florida</a> has obtained permission from Special and Area Studies Collections at the University of Florida to display this item for educational purposes only. Contributing Project <a href="http://web.uflib.ufl.edu/spec/" target="_blank">Special and Area Studies Collections</a>, University of Florida <a href="http://ufdc.ufl.edu/" target="_blank">Digital Collections (UFDC)</a>, University of Florida Curator Marra, Katherine Digital Collection <a href="https://richesmi.cah.ucf.edu/map/">RICHES MI</a> Source Repository University of Florida, <a href="http://web.uflib.ufl.edu/spec/" target="_blank">Special and Area Studies Collections</a> External Reference Warner, S.C. "<a href="http://www.fshs.org/Proceedings/Password%20Protected/1923%20Vol.%2036/198-200%20%28WARNER%29.pdf" target="_blank">Development of Marketing Citrus Fruits in Florida</a>." Florida State Horticultural Society vol. 36 (1923): 198-200. Daniells, W.C. "<a href="http://fshs.org/proceedings-o/1936-vol-49/97-103%20(DANIELLS).pdf" target="_blank">The Plight of Grapefruit</a>." Florida State Horticultural Society, vol. 49 (1936): 97-103. "<a href="http://floridacitrushalloffame.com/index.php/inductees/inductee-name/?ref_cID=89&bID=0&dd_asId=321" target="_blank">Sydney Chase Sr. (1860-1941)</a>." Florida Citrus Hall of Fame. Copyright 2012. http://floridacitrushalloffame.com/index.php/inductees/inductee-name/?ref_cID=89&bID=0&dd_asId=600. Hopkins, James T. <a href="http://www.worldcat.org/oclc/1219230" target="_blank">Fifty Years of Citrus, the Florida Citrus Exchange: 1909-1959</a>. Gainesville, Florida: University of Florida Press: 1960. Transcript CHASE & CO. SANFORD, FLORIDA October 19, 1934 Mr. S. O. Chase P. O. Box 23 Asheville, North Carolina Dear Dad: Attended the meeting in Lakeland yesterday afternoon composed of 96 growers and shippers who united last August in fighting the proposed new Agreement. There were a few other growers of the Lakeland territory present, also representatives of the Atlantic Commission Company, and two new grower-shippers, making a total of 98 now instead of 96. L. P. Kirkland was elected as chairman of the meeting and stated briefly the reason for the meeting, stressing particularly the point that in his opinion an effort was being made by Washington and urged by interests in California more or less at the request of a certain group in Florida to force the Florida citrus industry into national prorating. Mr. Kirkland pointed out that national prorating was unsuited to Florida, because California enjoyed a freight rate which allowed them to put their fruit into the east at $1.17 a box, whereas Florida could not go west of the Mississippi River due to the very high freight rate. He also pointed out that California would want to prorate their Naval crop against our entire crop of oranges, including Valencias, and in this way allow them a very clear and unobstructed noncompetitive market for their Valencias. It was later brought out in the meeting that Florida's freight rate to Seattle and Spokane, Washington, and Portland, Oregon and surrounding territory amounted to $1.91 a box, including refrigeration, and that California, if they wanted to, could place their oranges in Tampa. Florida by rail at $1.17 a box. Mr. Kirkland then asked Judge Holland to review the whole matter of the fight against the Agreement which Washington proposed last August, and the results that had been obtained by the 96 grower-shippers who had fought the matter together, as a unit, and he urged that they all continue to meet the matter in a united effort, as he believed that was the only way to secure recognition in Washington to such an extent that they would listen and give the Florida citrus industry a representative and fair group of grower Control Committee members, which Washington had agreed to do when they met in that city in September, and which Washington has not done, as evidenced by the group of names just received from Washington, and which I gave you as a list in my letter of two days ago. Judge Holland reviewed the matter, beginning with last June up through his last visit to Washington in September. He emphasized the fact that Washington was very much astounded at the united front and effort made by the 96 growers, and that they had not considered this possible before last August. He pointed out that this united action had secured practically every concession that had been asked for, and that the attitude of the Department of Agriculture was entirely different after August, due to the strength shown by the majority of the shippers in the state, representing a decided majority of the fruit. He also stated that it was his personal opinion that the naming of the Grower Control Committee as sent out from Washington was a last effort to try to bluff the industry into national prorating and ram down the throats of the majority what California would like to see and the old Control Committee clique would like to have. He said he he felt reasonably sure that if united effort was continued as in the past would be able to secure a Grower Control Committee that would be fairly selected and in line with what Washington had agreed to do in selecting the Grower Committee. Dr. Aurin was asked to say a few words. He brought out the Tampa Tribune and read part of a statement issued by Commander, wherein Commander said he hoped the independent shippers and buyers would consider for once the growers of the state of Florida. Dr. Aurin said that he was an hundred percent in accord with Commander in regard to that part of his statement, and that he sincerely hoped that all of the shippers present and in the state would consider the poor growers of the state and see that they would not get the Grower Control Committee as handed down by Washington, but one that would be fair to the growers of the state; that it was high time that the continued effort of a certain group to coerce growers into the Exchange be stopped, and that the growers be allowed to ship and sell their fruit to those shippers which they themselves might choose. Dr. Aurin said that, in looking over the group of growers appointed to the committee by Washington, that he could not believe that the leopard had changed its spots any more than if someone told him that Hitler was a friend of the Jews. Howey was called to say a few words, which he did, and a great deal of it amounted to politicings; he tactfully said that he felt that some of the good Democrats present would be making good Republicans by the time the present administration got through trying to run their business for them by groups of people who new nothing about it. He was asked the question as to what he thought the loss would be if Florida was forced into national prorating. Howey very carefully avoided giving his own opinion, but did say what he had heard the loss would be from several different sources, which amounted to anywhere from $250,000 annually to a $1,500,000 annually. He also stated that he had been informed when in Washington by good authorities that some businesses which Washington was trying to run by would-be experts who knew nothing about the businesses or any business were suffering a loss in some instances as high as $7,000,000 a year. We heard next from Jeff Sligh, who was very brief and said that he did approve of Mr. Howey politicing in such meetings. This was all good natured. Sligh did bring out something in regard to what Florida's loss would be if they participated in national prorating for several years. He said the real loss would amount to about $50,000,000 or the citrus industry in Florida. This brought down some real applause, and even Howey nodded his agreement. Several other growers and shippers spoke briefly, one or two stressing the difference of freight rates from California and Florida. Judge holland drew up a motion protesting the appointment of the grower Committee and alternates selected by Washington, which was unanimously approved. W. J. Howey next moved that the chair appoint a committee to form an organization and incorporate same, including the group present and as many more as they could secure for united action in all such matters .The Judge had already prepared a motion which was substituted for Howey's, and, we believe, a very good one. A fully detailed report as to the motions and committee appointed, and the whole meeting, will undoubtedly follow from the Clearing House within the next day or two. The press was present and were told in un mistakable words that the paper would not publish all of what was said at the meeting would never be allowed at a meeting again, and that it would be made known why. It was stated that in the past it has been very noticeable that some of the papers in the state published very damaging and unfair articles pertaining to the growers and shippers meetings in the past by not giving all of the information, and by omitting parts and misconstruing many facts. This was directed, I believe, primarily at the Orlando Sentinel. Their reporter was present, and certainly got red around the ears when he received these instructions. The reporter for the Lakeland paper, which has been so active in the past in getting fair and correct information, was present, and I noticed he remained after the meeting to get some of the details he was unable to catch and record as the meeting progressed. I did not see the SEntinel reporter doing this, and I will be interested to see how the two papers compare. Affectionately yours, SCCjr/b Copy: Mr. J. C. Chase FLORIDA CITRUS CONTROL COMMITTEE GROWER MEMBERS AND ALTERNATES _________________________________ MEMBERS-- Grower Geo. B. Aycrigg[?], W. Haven John S. Taylor, Largo Harry L. Borland, Ocala Judson J. McReynolds, Orlando A. W. Young, Vero Beach Francis P. Whitehair, DeLand I. A. Yarnell, Lake Wales Shipper Exchge. L. L. Lowry, Tampa, Exchge. Exchge. C. C. Commander, Tampa, Exchge. AFG W. H. Mouser, Orlando, Ind. Exchge. C. A. Stewart, Frostproof, Ind. Exchge. L. C. Edwards, Tampa, Ind. Exchge. Harry L. Askew, Lakeland, Ind. LWCGA-Exchge. influenced ALTERNATES Grower H. E. Cornell, W. Haven Marvin H. Walker, Tampa A. F. Pickard, Lakeland E. W. Vickers, Sebastian James Tillman, Lake Wales W. T. Blend, Lake Gem C. E. Stewart, DeLand Shipper Exchge. E. E. Patterson, Tampa, Exchge. Exchge. Frank G. Clark, Indian Comm. 50, River City, Exchge. AFG J. C. Chase, Winter Park, Ind. LWCGA L. P. Kirkland, Auburndale, Ind. AFG W. G. Roe, W. Haven, Ind. Exchge. J. J. Parrish, Titusville, Ind. Is Format Of Digital reproduction of original letter from Joshua Coffin Chase to Sydney Octavius Chase, October 19, 1934 Is Part Of <a href="http://web.uflib.ufl.edu/spec/pkyonge/chase.htm" target="_blank">Chase Collection</a> (MS 14), box 3, folder 13.49, Special and Area Studies Collections, George A. Smathers Libraries, University of Florida, Gainesville, Florida. <a href="https://richesmi.cah.ucf.edu/omeka2/collections/show/93" target="_blank">Citrus Collection</a>, Chase Collection, RICHES of Central Florida. Mediator History Teacher Civics/Government Teacher Economics Teacher Geography Teacher AFG Asheville, North Carolina Askew, Harry L. Atlantic Commission Company Auburndale Aurin Aycrigg, George B. Blend, W. T. Borland, Harry L. California Chase and Company Chase, Joshua Coffin Chase, Sydney Octavius citrus citrus growers' Florida Citrus Exchange citrus industry Clark, Frank G. Clearing House Commander, C. C. Cornell, H. E. Daniells, W. C. Daniells, W.C. DeLand Democrats Edwards, L. C. FCE Federal Marketing Agreement freight rates Frostproof grapefruit Grower Control Committee Hitler, Adolf Holland Howey Jews Kirkland, L. P. Lake Gem Lake Wales Lakeland Largo Lowry, L. L. LWCGA McReynolds, Judson J. Mouser, W. H. Ocala oranges orlando Parrish, J. J. Patterson, E. E. Pickard, A. F. Portland, Oregon Republican River City Roe, W. G. Sanford Seattle, Washington Sebastian shipping Sligh, Jeff Southern Railway Spokane, Washington Stewart, C. A. Tampa Taylor, John S. The Orlando Sentinel The Tampa Tribune Tillman, James Titusville U.S. Department of Agriculture USDA Valencias Vero Beach Vickers, E. W. Walker, Marvin H. Washington, D.C. Whitehair, Francis P. Winter Haven Winter Park Yarnell, I. A. Young, A. W. https://richesmi.cah.ucf.edu/omeka/files/original/ee3ebefeaf37ce74be14768f5b2b15fa.pdf 55ec973598ab6b015e837b5f0155661a Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title Citrus Collection Alternative Title Citrus Collection Subject Chase and Company (Sanford, Fla.) Citrus--Florida Citrus fruit industry--Florida Description Chase & Company was established by Joshua Chase and his brother Sydney in 1884. The company sold insurance and later invested in storage facilities and fertilizer sales. Chase & Company was known mainly for its agricultural interests and maintained a series of citrus groves throughout Central Florida. The company was based out of Sanford, Florida, and became one of the city's largest employers into the early twentieth century. By 1886, the Chase brothers purchased several citrus groves to expand their business, including Isleworth Grove in Windermere. Isleworth Grove covered a total of 1,300 acres along the Butler Chain of Lakes. Between 1894 and 1895, Central Florida was hit by several freezes and most of the citrus crop was destroyed. Chase & Company did not grow citrus crops again until 1904 when Joshua came back from an extended stay in California. Between 1894 and 1900, different types of pesticide equipment was created, including equipment driven by steam, machines, and horses. Randall Chase joined in the family business soon after his brother, Sydney Chase, Jr., did in 1922. Randall became the president of Chase & Company from 1948-1965. The Isleworth property stayed in the Chase family until 1984 when Franklin Chase, the son of Sydney Chase, sold the property to famed golfer Arnold Palmer. Is Part Of <a href="https://richesmi.cah.ucf.edu/omeka2/collections/show/15" target="_blank">Chase Collection</a>, RICHES of Central Florida. Language eng Type Collection Coverage Belair Grove, Lake Mary, Florida Isleworth Grove, Windermere, Florida Sanford, Florida Contributing Project <a href="http://web.uflib.ufl.edu/spec/" target="_blank">Special and Area Studies Collections</a>, University of Florida <a href="http://ufdc.ufl.edu/" target="_blank">Digital Collections (UFDC)</a>, University of Florida Curator Cepero, Laura Marra, Katherine Digital Collection <a href="https://richesmi.cah.ucf.edu/map/" target="_blank">RICHES MI</a> External Reference "<a href="http://floridacitrushalloffame.com/index.php/inductees/inductee-name/?ref_cID=89&bID=0&dd_asId=600" target="_blank">Sydney Chase Sr. (1860-1941)</a>." Florida Citrus Hall of Fame. Copyright 2012. http://floridacitrushalloffame.com/index.php/inductees/inductee-name/?ref_cID=89&bID=0&dd_asId=600. Warner, S.C. "<a href="http://www.fshs.org/Proceedings/Password%20Protected/1923%20Vol.%2036/198-200%20%28WARNER%29.pdf" target="_blank">Development of Marketing Citrus Fruits in Florida</a>." Florida State Horticultural Society vol. 36 (1923): 198-200. Hopkins, James T. <a href="http://www.worldcat.org/oclc/1219230" target="_blank">Fifty Years of Citrus, the Florida Citrus Exchange: 1909-1959</a>. Gainesville, Florida: University of Florida Press: 1960. "<a href="http://articles.orlandosentinel.com/1986-09-30/news/0260060057_1_chase-isleworth-golf-florida-citrus" target="_blank">Franklin Chase, 'Towering Figure in Citrus Industry</a>.'" The Orlando Sentinel, September 30, 1986. http://articles.orlandosentinel.com/1986-09-30/news/0260060057_1_chase-isleworth-golf-florida-citrus. Weaver, Brian. <a href="http://www.worldcat.org/oclc/43312643" target="_blank">The Citrus Industry in the Sunshine State</a>. Charleston, SC: Arcadia, 1999. Contributor <a href="http://web.uflib.ufl.edu/spec/" target="_blank">Special and Area Studies Collections</a>, University of Florida <a href="http://ufdc.ufl.edu/" target="_blank">Digital Collections (UFDC)</a>, University of Florida Has Part <a href="https://richesmi.cah.ucf.edu/omeka2/collections/show/91" target="_blank">Belair Grove Collection</a>, Citrus Collection, Chase Collection, RICHES of Central Florida. <a href="https://richesmi.cah.ucf.edu/omeka2/collections/show/100" target="_blank">Florida Citrus Exchange Collection</a>, Citrus Collection, Chase Collection, RICHES of Central Florida. <a href="https://richesmi.cah.ucf.edu/omeka2/collections/show/88" target="_blank">Isleworth Grove Collection</a>, Citrus Collection, Chase Collection, RICHES of Central Florida. Provenance Entire <a href="http://web.uflib.ufl.edu/spec/pkyonge/chase.htm" target="_blank">Chase Collection</a> is comprised of four separate accessions from various donors, including Cecilia Johnson, the granddaughter of Joshua Coffin Chase and the children of Randall Chase. Rights Holder The displayed collection is housed at <a href="http://web.uflib.ufl.edu/spec/" target="_blank">Special and Area Studies Collections</a> at the University of Florida in Gainesville, Florida. Rights to this item belong to the said institution, and therefore inquiries about the item should be directed there. <a href="http://riches.cah.ucf.edu/" target="_blank">RICHES of Central Florida</a> has obtained permission from Special and Area Studies Collections at the University of Florida to display this item for educational purposes only. Source Repository University of Florida, <a href="http://web.uflib.ufl.edu/spec/" target="_blank">Special and Area Studies Collections</a> Document A resource containing textual data. Note that facsimiles or images of texts are still of the genre text. Original Format 2 page typrwritten letter on Chase & Company letterhead Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title Letter from Randall Chase to Sydney Chase, Joshua Chase, and Sydney Chase, Jr. (December 28, 1936) Alternative Title Chase Correspondence (December 28, 1936) Subject Chase, Sydney Octavius, 1860-1941 Chase, Joshua Coffin, 1858-1948 Lakeland (Fla.) Citrus--Florida Grapefruit Chase and Company (Sanford, Fla.) Description An original letter of correspondence written by Randall Chase to his father and Chase & Company business partner Sydney Chase. The letter discusses the troubles the Florida citrus industry faced in 1936 in selling grapefruit to its fullest potential. Randall Chase participated in a meeting where citrus growers identified the production and merchandising issues they faced when selling grapefruit. In that same year, a W .C. Daniells of Eustis wrote an article entitled, "The Plight of Grapefruit." In the article, Daniells stressed citrus growers and producers in Florida to start advertising the importance of grapefruit to a healthy life. Chase & Company was established by the brothers in 1884. The company sold insurance and later invested in storage facilities and fertilizer sales. Chase & Company was known mainly for its agricultural interests and maintained a series of citrus groves throughout Central Florida. The company was based out of Sanford and became one of the city's largest employers into the early twentieth century. Randall Chase joined in the family business soon after his brother, Sydney Chase, Jr., did in 1922. Randall became the president of Chase & Company from 1948-1965. Creator Chase, Randall Source Original letter from Randall Chase to Sydney Chase, Joshua Chase, and Sydney Chase, Jr., December 28, 1936: Chase Collection (MS 14), box 3, folder 13.48, <a href="http://web.uflib.ufl.edu/spec/" target="_blank">Special and Area Studies Collections</a>, George A. Smathers Libraries, University of Florida, Gainesville, Florida. Date Created 1936-12-28 Is Referenced By Folder referenced in Chase Collection finding guide, <a title="A Guide to the Chase Collection" href="http://web.uflib.ufl.edu/spec/pkyonge/chase.htm" target="_blank">http://web.uflib.ufl.edu/spec/pkyonge/chase.htm</a>. Requires <a href="http://www.adobe.com/reader.html" target="_blank">Adobe Acrobat Reader</a> Format application/pdf Extent 453 KB Medium 2 page typrwritten letter on Chase & Company letterhead Language eng Type Text Coverage Sanford, Florida Lakeland, Florida Lake Wales, Florida Leesburg, Florida Tallahasse, Florida Washington, D.C. Spatial Coverage 28.811729, -81.268138 28.044035, -81.954281 27.901563, -81.586513 28.809848, -81.880399 30.441085, -84.284550 38.907223, -77.038952 Temporal Coverage 1936-12-26/1937-01-12 Accrual Method Donation Provenance Entire <a href="http://web.uflib.ufl.edu/spec/pkyonge/chase.htm" target="_blank">Chase Collection</a> is comprised of four separate accessions from various donors, including Cecilia Johnson, the granddaughter of Joshua Coffin Chase and the children of Randall Chase. Rights Holder The displayed collection item is housed at <a href="http://web.uflib.ufl.edu/spec/" target="_blank">Special and Area Studies Collections</a> at the University of Florida in Gainesville, Florida. Rights to this item belong to the said institution, and therefore inquiries about the item should be directed there. <a href="http://riches.cah.ucf.edu/" target="_blank">RICHES of Central Florida</a> has obtained permission from Special and Area Studies Collections at the University of Florida to display this item for educational purposes only. Contributing Project <a href="http://web.uflib.ufl.edu/spec/" target="_blank">Special and Area Studies Collections</a>, University of Florida <a href="http://ufdc.ufl.edu/" target="_blank">Digital Collections (UFDC)</a>, University of Florida Curator Marra, Katherine Digital Collection <a href="https://richesmi.cah.ucf.edu/map/" target="_blank">RICHES MI</a> Source Repository <a href="http://web.uflib.ufl.edu/spec/" target="_blank">University of Florida, Special and Area Studies Collections</a> External Reference Daniells, W.C. "The Plight of Grapefruit." Florida State Horticultural Society, vol. 49 (1936): 97-103. "Sydney Chase Sr. (1860-1941)." Florida Citrus Hall of Fame. Copyright 2012. http://floridacitrushalloffame.com/index.php/inductees/inductee-name/?ref_cID=89&bID=0&dd_asId=600. Hopkins, James T. Fifty Years of Citrus, the Florida Citrus Exchange: 1909-1959. Gainesville, Florida: University of Florida Press: 1960. Warner, S.C. "Development of Marketing Citrus Fruits in Florida." Florida State Horticultural Society vol. 36 (1923): 198-200. External Reference Title "<a title="Florida State Horticultural Society" href="http://www.fshs.org/Proceedings/Password%20Protected/1936%20Vol.%2049/97-103%20(DANIELLS).pdf" target="_blank">The Plight of Grapefruit</a>" "<a href="http://floridacitrushalloffame.com/index.php/inductees/inductee-name/?ref_cID=89&bID=0&dd_asId=600" target="_blank">Sydney Chase Sr. (1860-1941)</a>" <a href="http://www.worldcat.org/oclc/1219230" target="_blank">Fifty Years of Citrus</a> "<a href="http://www.fshs.org/Proceedings/Password%20Protected/1923%20V%20ol.%2036/198-200%20%28WARNER%29.pdf" target="_blank">Development of Marketing Citrus Fruits in Florida</a>" Transcript CHASE & CO. SANFORD, FLORIDA December 28, 196. Mr. S. 0. Chase Mr. J. C. Chase Mr. S. 0. Chase Jr. Gentlemen: Saturday, at the telegraphic request of Mr. C. H. Walker, I attended a meeting at the Lakeland Terrace of several growers and shippers interested in the grapefruit situation. Among those present were: H. C. Babcock John Snively L. Maxey Fred Davis Gunn, or the Lake Wales Assn. Fowler Vet. Brown Pringle, of Leesburg Fender, of the A.F.G. A representative of W. J. Howey, whose name I do not recall. Mossherger of the State Chamber of Commerce. Gnunne, also of the State Chamber of Commerce and Marketing Bureau. As might be expected, Snively dominated the talk with a lot of his school boy ideas. We convened shortly after ten o'clock, and a little after twelve adjourned with the following plan to be put into effect. A Committee, consisting of John Rust, C. H. Walker and A. M. Pratt are to contact the chain buyers to ascertain how many cars of grapefruit for each prorate period they estimate they could use. These three men would then add to it the estimated amount sold thru other sources. The Control Committee will be requested to pro¬rate the total amount of grapefruit estimated to be used. The chains expect to put on an advertising campaign, start¬ing January 12, and want to be sure they can get supplies after they are advertised. The chains feel it would be a mistake to put the price up too high, but feel they could get from 20 cents to 45 cents a box more than is now being paid without curtailing the consumption. CHASE & CO SANFORD. FLORIDA #2. December 28, 1936 The chains are no operating approximately 53,000 stores. Then they start the grapefruit advertising campaign they advise they are willing to handle grapefruit on the basis of 15%. At first there was a good deal of criticism in the direction of the present Control Committee, but before adjourning everyone felt that the Control Committee had a terrifically difficult job, nobody wanted to trade places with them, and they concurred that the present Control Committee was as good machinery to work with for a plan of control and merchandising as could be had. Confidentially, I saw Mr. Kirkland and Mr. John Clark for a few minutes after the grapefruit meeting adjourned. They advise they fear that injunction proceedings may he filed at any time by some of the smaller disgruntled shippers, because they cannot get prorates enough to operate their houses as fast as they would like. If an injunction is filed they hope ti get it thru the courts in about two weeks. Apparently the A.A.A. officials in Washington are backing up the present Control Committee, end the A.A.A. will handle the matter of prosecution on matters of over—shipments, and any other flagrant violation of regulations. In talking with Maxcy about the present prices on canned grapefruit he gave me the impression that an attempt is being made by some operators to stifle or smother out some smaller canneries which are attempting to start in business. The larger canners feel if they will sell cheap enough for a long enough period it will discourage or break some of the smaller operators. In the meantime the grower is paying the bill. Yours very truly, RC Is Format Of Digital reproduction of original letter from Randall Chase to Sydney Chase, Joshua Chase, and Sydney Chase, Jr., December 28, 1936. Is Part Of Chase Collection (MS 14), box 3, folder 13.48, <a href="http://web.uflib.ufl.edu/spec/" target="_blank">Special and Area Studies Collections</a>, George A. Smathers Libraries, University of Florida, Gainesville, Florida. <a href="https://richesmi.cah.ucf.edu/omeka2/collections/show/93" target="_blank">Citrus Collection</a>, Chase Collection, RICHES of Central Florida. Audience Education Level SS.K.A.1.2; SS.1.A.1.1; SS.1.A.2.2; SS.1.A.2.4; SS.1.E.1.4; SS.2.A.1.1; SS.3.A.1.1; SS.4.A.1.1; SS.4.A.7.2; SS.4.E.1.1; SS.4.E.1.2; SS.5.A.1.1; SS.6.W.1.3; SS.7.E.2.4; SS.8.A.1.5; SS.8.E.2.1; SS.8.E.2.3; SS.912.A.1.1; SS.912.A.1.6; SS.912.A.5.11; SS.912.A.5.12; SS.912.E.1.5; SS.912.E.2.12; SS.912.E.2.3; SS.912.W.1.3; SS.912.W.7.4 Mediator History Teacher Economics Teacher AAA AFG Babcock, H. C. Brown chamber of commerce Chase, Randall Chase, Sydney Octavius, Jr. Clark, John Control Committee Daniells, W.C. Davis, Fred Fender Florida Chamber of Commerce Florida Marketing Bureau Fowler Gnunne Gunn Howey, W. J. Kirkland, L. P. Lake Wales Association Lakeland Terrace Lakeland Terrace Hotel Maxcy, L. Mossberger Pratt, Archie M. Pringle Rust, John Snively, John State Marketing Bureau Walker, C. H.