Sears, Roebuck, & Company

A window display in the downtown Sears store.

A blimp promoting "Sears Days" on the roof of the Sears building.

Sears, Roebuck & Company came to Orlando in 1931, occupying the first floor of Phillips Apartments. At the time, the City of Orlando was experiencing some economic hardships as a result of the Great Depression. Sears proved to be very successful and was quickly one of the most popular stores in Orlando. In the 1960s, a second Sears open on East Colonial Drive and is now part of Fashion Square Mall. In 1974, the downtown store closed. Today, a large copper-colored building stands on the site of the Sears building.

Sears, Roebuck & Co. sign at 113 North Orange Avenue.

Replica of an 1886 pocket watch from Sears.

Intercom telephone used in Sears, Roebuck & Co. store.

A 1939 Sears catalog titled "The Latest Merchandise News for Spring and Summer."

Comic in Central Florida Personalities of Walter MacJordan, one of the general managers for the downtown Sears.

Roger Holler, Sr. (in cowboy hat), a car dealer, with a fleet of Sears, Roebuck & Co. delivery trucks.